The Dream FactoryVancouver + Stockholm
Most people are not passionate about numbers and KPIs. Not that it’s not important, but vision and purpose create a broader meaning. People want to follow dreams, something that makes them work harder, or walk an extra mile for that unique experience. Edenvik helps companies find their purpose, developing a vision that inspires – to formulate common dreams.
It takes thought and courage – to dig deep to understand a brand in-depth and dare to break conventions to make an impression. Do you want to be challenged and discover new insights into how a distinguishing BrandConcept™ can be a tool for growth and increased value?
Welcome to Edenvik – visit the Dream Factory.
Explore new paths.
The key to success when building strong companies and brands is a deep understanding of the target audience. How do they make their decisions? What, and who, gets them to act? When are they ready to do business?
Edenvik listens carefully and digs deep to understand the driving forces of the target audience. The result is the basis for launching a clear communication strategy and a discriminating BrandConcept™ that increases the value of your offering.
From Strategy to Execution.
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Based on the company’s strategy and business plan, we identify areas in which clearer communication can help to effect change and achieve faster growth. We are often used to provide support to management by contributing a communication perspective.
A strong BrandConcept™
A discriminating BrandConcept at the center promotes greater efficiency and clarifies what is in line with the strategy. Fine-tuning the concept over time, while still maintaining its core, provides a long-term accumulated effect and an intangible asset that competitors cannot copy.
Faced by ever-growing complexity and requirements, marketing must meet the challenges of channels such as social media, intranet, internet and newsletters, which all demand more content to survive. Meanwhile, pressure to meet tight deadlines further increases stress.
More and more of our clients are outsourcing their marketing activities to us, where we take partial or full responsibility. It’s a way to gain access to more talent without increasing costs.